SCENE: website and visual identity for cultural events
SCENE is the new cultural season that mixes dance, music and theatre performances in a festival in Turin.
Type: Design&Strategy
SCENE is the new cultural season that mixes dance, music and theatre performances in a festival in Turin. A collaboration that promotes the encounter between different local arts organizations to rethink the involvement of the audience, that at this moment couldn’t have access to theatres,
through several shows in town with different cultural proposals. Scene’s 2020/2021 season aims to create cultural synergies that can grow and support each of the organizations involved year after year.
CONCEPT: culture made for all
An institutional visual identity that is able to communicate a sense of acceptance towards the audiences of culture. The image of the hands represents a strong but at the same time delicate message of accessibility. The opening of culture to everyone is represented by concentric circles that symbolize the propagation of sound as an element that is shared between
theatre, dance and music and the spread of culture to the audience, represented by the idea of the viewers that watch the stage, the place where the magic happens.
Type: Design&Strategy