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Pfizer

A new visual identity to represent values and mission in an innovative way

Type: Graphic Design

Client: Edra

Date: 2013

The American pharmaceutical company is looking for new communication strategies to tell its story and its social mission. A project, in collaboration with the publishing house Edra LSWR, that aims to represent, through innovative and simple language, the complexity of Pfizer’s actions.

The project consists in a number of infographics, icons, and pictograms describing the intent and the social evolution of the company.

 

Type: Graphic Design

Client: Edra

Date: 2013

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